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Explore the Product Marketing Course Catalog
University of Virginia
Skills you'll gain: Marketing Analytics, Marketing Effectiveness, Marketing Strategies, Regression Analysis, Data-Driven Decision-Making, Brand Management, Resource Allocation, Customer Insights, Predictive Analytics, Statistical Analysis, A/B Testing, Consumer Behaviour, Return On Investment
Skills you'll gain: Data Collection, Marketing, Marketing Analytics, Google Analytics, Digital Marketing, Customer Data Management, Application Programming Interface (API), Personally Identifiable Information, Marketing Strategies, Web Analytics, Information Privacy, Regulation and Legal Compliance, Analytics, Data-Driven Decision-Making, Advertising
- Status: New AI skills
Skills you'll gain: Quality Management, Project Scoping, Project Closure, Project Management, Project Management Life Cycle, Project Planning, Continuous Improvement Process, Agile Project Management, Project Controls, Quality Monitoring, Backlogs, Team Management, Project Documentation, Agile Methodology, Communication Planning, Project Risk Management, Project Schedules, Change Management, Milestones (Project Management), Organizational Structure
Coursera Project Network
Skills you'll gain: Canva (Software), Digital Design, Design Elements And Principles, Product Design, Graphic and Visual Design, Color Theory, E-Commerce, Digital Content, Digital Assets, Marketing Materials
University of Pennsylvania
Skills you'll gain: Social Media Strategy, Consumer Behaviour, Influencing, Content Creation, Marketing Communications, Social Media Marketing, Social Media, Social Sciences, Advertising, Marketing Psychology, Storytelling, Marketing Strategy and Techniques, Communication, Sociology
University of Maryland, College Park
Skills you'll gain: Stakeholder Management, Product Management, Team Leadership, Product Development, New Product Development, Commercialization, Product Lifecycle Management, Team Management, Product Roadmaps, Stakeholder Communications, Product Strategy, Cross-Functional Team Leadership, Market Opportunities, Product Design, Marketing Strategy and Techniques, Agile Methodology, User Experience, Customer Insights
- Status: Free
Coursera Instructor Network
Skills you'll gain: Target Audience, Value Propositions, Marketing, Global Marketing, Search Engine Optimization, Diversity Marketing, Brand Strategy, Marketing Strategies, Marketing Analytics, Data-Driven Decision-Making, Social Media Marketing, Web Analytics and SEO, Market Research, Consumer Behaviour, Customer Insights
University of Illinois Urbana-Champaign
Skills you'll gain: Digital Marketing, Marketing, Marketing Strategies, MarTech, Marketing Communications, E-Commerce, Price Negotiation, Consumer Behaviour, Product Development, Product Promotion, Innovation, Customer Engagement
Skills you'll gain: Product Lifecycle Management, Product Management, Product Testing, Product Roadmaps, Technical Product Management, Product Development, New Product Development, Portfolio Management, Market Analysis, Product Requirements, Business Strategy, Demand Generation, Product Strategy, Market Opportunities, Marketing Planning
- Status: Free
Universidad de Palermo
Skills you'll gain: Product Management, Strategic Marketing, Marketing, Product Strategy, Product Development, Consumer Behaviour, Customer Insights, Target Market, Customer Engagement, Brand Strategy, Product Lifecycle Management, Experience Design, Innovation, Competitive Analysis
Coursera Project Network
Skills you'll gain: Canva (Software), Logo Design, Brand Marketing, Style Guides, Marketing Design, Brand Awareness, Branding, Marketing Materials, Marketing Collateral, Brand Management, Organizational Skills, File Management, Graphic Design, Design
University of Pennsylvania
Skills you'll gain: Brand Strategy, Customer Insights, Brand Loyalty, Marketing Strategy and Techniques, Customer Engagement, Global Marketing, Market Trend, Consumer Behaviour, Competitive Analysis, Business Technologies, Innovation, E-Commerce
In summary, here are 10 of our most popular product marketing courses
- Marketing Analytics: University of Virginia
- Marketing Analytics Foundation: Meta
- Google Project Management:: Google
- Create and Design Digital Products using Canva: Coursera Project Network
- Viral Marketing and How to Craft Contagious Content: University of Pennsylvania
- Product Management Essentials: University of Maryland, College Park
- Effective Marketing in the Global Marketplace: Coursera Instructor Network
- Marketing in a Digital World: University of Illinois Urbana-Champaign
- Product Management: Capstone Project: IBM
- Product Management: Universidad de Palermo