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Back to Product Management: An Introduction

Learner Reviews & Feedback for Product Management: An Introduction by IBM

4.6
stars
734 ratings

About the Course

In today’s fast-changing global market, companies need skilled product managers to develop breakthrough products or to expand their existing offerings. By the end of this course, you will understand what a product manager does in their role and the skills you need to become one. This introductory course is a valuable investment for those looking to start a career in product management. Learn key product management concepts such as the product lifecycle, personas, value creation, and SWOT analysis. Gain an understanding of the job opportunities in product management and the industry-standard Guide to the Product Management Body of Knowledge, ProdBoK®. The hands-on labs provide opportunities to investigate product management in simulated real-world settings. You’ll hear from industry experts discussing their points of view, so you learn about their first-hand experiences. This course is the first in a series of courses, which, once completed, will earn you the IBM Product Management Professional Certificate. Anyone can take this beginner-level course, which does not require any prior Product Management skills or background....

Top reviews

DT

Sep 25, 2024

Rightly articulated and well structured covering all that is needed for an introduction. I highly recommend this course for anyone looking to gain a solid foundation in Product Management.

KF

Feb 5, 2025

Great introductory course for those interested in product management. Great examples and accurately depicts the role, responsibilities, challenges, and rewards of being a product manager.

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76 - 100 of 137 Reviews for Product Management: An Introduction

By Aravind K

Mar 20, 2025

Good stuff

By EMILIA V

Jan 30, 2025

impressive

By Asif Z

Mar 6, 2025

Very good

By jamat j p h

Dec 29, 2024

very good

By Sakina S

Sep 18, 2024

Excellent

By Sasikumar T

Mar 6, 2024

Excellent

By Banos A

Feb 25, 2025

awesome

By Fridaus S

May 24, 2024

HELPFUL

By Atharv K

Oct 17, 2024

cfg xf

By Akash k

Mar 9, 2025

good

By Orchid M

Sep 30, 2024

good

By SAMER A A N

Aug 13, 2024

Good

By Karthick K

May 30, 2024

GOOD

By Liudmyla Y

Feb 25, 2025

-

By Sohraab J

Apr 16, 2025

Provides good value, but lacks in emphasizing and differentiating key takeaways. Quiz/Exam questions and answers had frequent grammatical errors. Some quiz/exam answers were very clearly not relevant and were easy to discard as a potential answer. Quiz/Exam questions and answers were often confusing and sometimes not logical, and the only way to discern them as the correct answer was to recognize part of the answer as a key phrase, even though the other portion of the answer may not have been logical. ' The Expert Viewpoints often provided good value, but sometimes needlessly repeated information, and were provided too frequently within the course as compared to the actual value they provided.

By Arun B

Jul 18, 2024

A brief introduction to product management and the nature of the work setting. The ungraded assignments don't provide answers, and we are left with the case scenario. It would have been better if answers were provided so that we could verify and correlate our answers. Apart from that the course is good, and gives a foundation on the topic and the industry expert's insights.

By Eve E

Jan 13, 2025

I found the course very helpful, it focuses on the practical side of the product management career. My only comment would be that the assignments need to be more thought-provoking and challenging to deliver more knowledge to the student. thanks to everyone who helped in preparing such a good material.

By Barbara

Jan 22, 2025

This introductory course covers all the important topics you should know before applying for a product management position. There could have been more factual information, and the lab results could have been resubmitted and reviewed by someone to motivate learners to fill them out properly.

By Adrian G

Dec 29, 2024

the evaluation questions seem to me to be too easy. when you retry you get the same questions... at most, in the second attempt keep to ones you failed in the first attempt and replace all others with new ones. content is very good. I especially appreciated the one from Daniel Yeomans.

By Ilya Y

Dec 11, 2024

The provided information was relevant and useful, however, the multiple choice quizzes were not good at all. The correct answer was always obvious and all the incorrect answers were super dumb, to the point where I felt like I'm just wasting my time taking these quizzes.

By Book R

Aug 30, 2024

The course is so good and effective but the problem is we are doing lab work with efforts, there is no one to see. At-least correct this with our peers like they are doing in business English communication skills by University of Washington.

By Brigitte S

Jan 26, 2025

The information was valuable but a bit dry; there are also typos located in almost every lesson and quiz question and on one video's slide deck. I'd recommend someone go through the course materials to edit some of the errors.

By Pedro M

Aug 3, 2024

It does what it says on the title, but it is quite introductory and I feel it's a bit outdated. Maybe because my experience is mainly in Agile methodologies I find the waterfall method quite outdated for software development.

By Kayumuzzaman R

Feb 15, 2025

This course provides an excellent introduction to product management, encompassing the product lifecycle and the role of product managers in developing products that deliver value to consumers.

By Sudip N C

Mar 5, 2025

Excellent course content. My only comment is on the speed and tone of the narration, which I found to be too fast and slightly aggressive.